b'doesnt sell. If a seller relists the item, the fee has to be paid again.CONS EBay also charges a final value fee once the item sells. Similar to Also like Amazon, the fees on eBay start adding up. Amazons system, fee calculations vary by product category.When opening an eBay store, sellers choose a package from fiveFor jewelry listings, eBay takes nearly 13 percent of the total membership levels: starter, basic, premium, anchor, or enterprise. amount of the sale up to $7,500 and more than 2 percent of the por-The main difference among the levels, as explained in the sellerstion of the sale over that amount.section of its website, is the price of the subscriptions and the num- For watches, its a bit more complex. EBay takes nearly 15 percent of ber of listings a seller can have. The more listings a seller needs, thethe total sale amount up to $1,000, about 7 percent of the portion from higher the level and the more expensive the subscription becomes.$1,000 to $7,500, and 3 percent of the portion over $7,500.The fees vary widely, from $4.95 per year for a starter member- Unlike Amazon, eBay does not handle shipping the items, choos-ship to nearly $3,000 for an annual enterprise-level membership.ing to leave that process up to the sellers. However, the companys Sellers can choose to pay monthly for most levels, but there is a slightwebsite does have a shipping calculator to estimate how much it discount when paying for the year in full. costs to send the item through different carriers.Depending on the membership level, sellers get a limited numberAlso, sellers who do not charge shipping, or bury that cost in the of free listings. Beyond that, sellers will have to pay an insertion, oritems price, may be eligible for a free shipping message next to listing fee, of $0.35. These fees are non-refundable, even if the itemtheir listing, which can lure in more buyers.ETSYPROSEtsy got its start in Brooklyn, New York in 2005 as an online marketplace for handmade and vintage items.From its humble beginnings as a platform for selling one-of-a-kind crafts, the company now boasts a $20 bil-lion market cap and counted 96.3 million shoppers in 2021, according to its 2021 full-year results.Many of Etsys offerings are steps above what one might find at a craft fair, with listings for everything from high-value memorabilia to sought-after vintage items.Its reputation for unique finds has helped Etsy position itself as a must-visit destination for vintage jewelry shoppers and, accordingly, antique, vintage and estate jewelry sellers.For discerning customers, Etsys jewelry section lets JEWELERS TAKEDesigner Emily Kuvin of Emily Kuvin Jewelry began listing herorder to do well on the platform, you had to continually pay. YourEtsy has become a must-visit for jewelry on Etsy early on in her career, around 10 years ago. stuff would get buried beneath 85 million other Etsy people andantique and Kuvins jewelry is stocked in various independents across thethen they would say, Well if you pay for this and that, youll rise upvintage jewelry shoppers. The United States, online via her own website and on high-end onlineto the top, she says. company is luxury marketplace 1stDibs. The amount of money youd have to spend for one sale on Etsyheadquartered in Brooklyn but I tried Etsy years and years ago when I was just starting and myjust didnt make sense when you look at the ROI. has another New jewelry was very different than it is now, says Kuvin. Etsy is a good place to find or sell craft supplies, or for thoseYork office in the Hudson Valley, As her approach to design changed, the platform, better knownlooking for niche, artsy products, says Kuvin, who has bought jewel- pictured here.for its handmade craft items rather than fine jewelry, was no longer ary displays on the site.good fit, in terms of clientele and in a business sense. Its good for the people who have a ton of money to spend on Kuvin says she never sold an item she listed on Etsy, and felt thatthere and consistently rise to the top in the searches by paying the platform, at least back then, required her to spend a significantfor it and its probably good for the smaller businesses who dont amount of money to stand out among the many listings, a complainthave a lot of money to spend but they have a niche product. Their being echoed today by current users. customers might find them there.What it seemed like to me, and this was a long time ago, was in'